James Brown combines a keen eye for character performance with strong cinematic composition, which has helped establish lasting creative relationships with a portfolio of brands that includes Playstation, Nike, adidas, Microsoft, Toyota, Lexus, Reebok, Audi, BMW, MasterCard, Coca Cola, Under Armour, Guinness, Rolling Rock, Heineken, RayBan, H.P., Samsung and many other leading brands. James has led a series of memorable international campaigns, crafting a body of award-winning spots. In all he has shot more than a hundred commercials. James was responsible for stalking Eva Mendes for Vodafone… as well making Michael Fassbender swim in the freezing Hudson River for Guinness. And he directed Norman Reedus from the Walking Dead in the genre-creating interactive film Dark Ride for Lexus.