Max Lanman is a writer and director based in Los Angeles, California. After graduating from Yale in 2010, he founded LEÃO, a creative agency that makes commercials, virtual reality, and branded content for companies like Microsoft, Häagen-Dazs, and Marriott Rewards.
Max made a commercial for his fianceé’s 1996 Honda Accord that went viral. It was viewed over 6 million times and was featured on ABC’s Good Morning America, NBC’s The Today Show, BBC One’s Breakfast, and more.
Max’s mission is to tell stories that offer people new perspectives and he hopes to approach whichever medium he’s working in— whether it’s TV, film, Youtube, or VR— with that in mind.
Max Lanman (self)
Used Car Commercial - 1996 Honda Accord